Radar > 234898

Nubank negotiates partnership to offer loyalty program

Nubank está negociando uma parceira para oferecer um programa de fidelidade

Intel ID : 234898
Synopsis

Nubank, a company engaged in management of credit cards, is negotiating a partnership to offer a loyalty program, as published by newspaper Estadão on 21 March 2016, citing its CEO, David Vélez.

According to the news, the loyalty program will enable its clients to accumulate points and exchanged them for airline tickets.

According to Vélez, "We don't serve clients interested in mileage programs, which have higher income".
(content in portuguese)

A Nubank, que se dedica à administração de cartões de crédito, está negociando uma parceira por meio da qual vai oferecer um programa de fidelidade, segundo publicou o Estadão em 21 de março de 2016, citando ao Presidente Executivo da empresa, David Vélez.

De acordo com a publicação, o programa de fidelidade permitirá que seus clientes acumulem pontos e os troquem por passagens aéreas.

Segundo David Vélez, “Não atendemos os clientes interessados em programas de milhagem, que têm renda mais alta”.

Target

Nubank
Brazil

Intel ID 234898
Value ND
Native Currency Brazilian Real (BRL)
Exchange Rate:
Financial Data - Nubank
(31 Dec 2023)
Revenue: -
Date
Country
Region
Continent
Geography
Subsector (Old TTR Sectors)
Type
Intel Grade
Source
Tags

Target

Name
verified
Subsector (Old TTR Sectors)
Services and Distribution / Financial and Insurance (Primary)
Technology and Telecoms / Technology
Primary Sector (TTRSC)
25.04.02 Credit Collections & Related Services
25 Financial Services / 25.04 Other Financial Services

Secondary Sectors (TTRSC)
10.01.99 Other Business & Professional Support Services
10 Business Services / 10.01 Business & Professional Support Services

40.03.07 IT Consulting, Development & Outsourcing
40 Information Technology / 40.03 Internet, Software & IT Services

Country
Website
Description

Legend:

verified Verified: Confirmed as a party to an active or possible transaction.

potential Potential: Unconfirmed as a party to an active or possible transaction.

retained Retained: Confirmed as “Retained” with a general or specific mandate.

prospect Prospect: Advisory “Prospect” in discussions with or pitching services to possible client.

Transactional data is continuously updated by the research team and therefore is subject to change.