Minutrade and Nike sign a partnership
Minutrade firma parceria com a Nike
Intel ID : 240138
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Minutrade, a São Paulo-based direct marketing company, signed a partnership with Nike, reported Grupo MZ, communications advisor at Minutrade, in a company release on 30 August 2016. With this partnership, Minutrade will give mobilephone bonuses to physical activity practitioners who break their personal records through the digital project Quebre os seus Limites, which will be made possible by Minutrade. Specifically, those who play sports and beat their personal records using the Nike + Running app can receive mobile credits to share their results and inspire their community to also run.
(content in portuguese)
A Minutrade, empresa de marketing direto com sede em São Paulo, firmou uma parceria com a Nike, segundo publicou o Grupo MZ, assessor de comunicação da Minutrade, em Comunicado no dia 30 de agosto de 2016. Com a parceria a Minutrade vai bonificar com bônus celular praticantes de atividade física que quebram seus recordes pessoais, através do projeto digital Quebre Seus Limites, que vai ser viabilizado pela Minutrade. Em concreto, quem praticar esportes e bater seus recordes pessoais com o uso do aplicativo Nike+ Running poderá receber créditos de celular para compartilhar seus resultados e inspirar sua comunidade a correr também. |
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10.02.01 Advertising & Marketing Services 10 Business Services / 10.02 Marketing & Advertising |
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10.01.99 Other Business & Professional Support Services 10 Business Services / 10.01 Business & Professional Support Services 10.02.03 Outdoor Advertising 10 Business Services / 10.02 Marketing & Advertising 40.03.06 Hosting, Data Storage & Processing 40 Information Technology / 40.03 Internet, Software & IT Services 40.03.07 IT Consulting, Development & Outsourcing 40 Information Technology / 40.03 Internet, Software & IT Services |
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15.01.03 Footwear 15 Consumer Products & Services / 15.01 Apparel & Accessories |
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15.01.02 Clothing 15 Consumer Products & Services / 15.01 Apparel & Accessories 15.05.03 Clothing, Apparel & Accessories Retail 15 Consumer Products & Services / 15.05 Distribution & Retail |
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Legend:
Verified: Confirmed as a party to an active or possible transaction.
Potential: Unconfirmed as a party to an active or possible transaction.
Retained: Confirmed as “Retained” with a general or specific mandate.
Prospect: Advisory “Prospect” in discussions with or pitching services to possible client.
Transactional data is continuously updated by the research team and therefore is subject to change.