Radar > 234484

Havana Club International studies China entry

Havana Club International estudia llegar al mercado chino

Intel ID : 234484
Synopsis

Havana Club International, a Cuba-based rum producer, is studying the possibility of launching its expansion in the Chinese market, reported Xinhua on 6 March, 2016, citing Havana Club International marketing and sales manager, Mirelys Acosta.

Specifically, the company seeks to expand its operations in Asia and one of its main goals in China.
(content in spanish)

Havana Club International, empresa cubana de producción de ron, estudia la posibilidad de iniciar su expansión en el mercado chino, según ha informado la agencia de noticias Xinhua el 6 de marzo de 2016, citando la a jefa del Departamento de Mercadotecnia y Ventas de Havana Club International, Mirelys Acosta.

En concreto, Havana Club busca llevar su mercado a Asia y uno de sus objetivos principales es China.

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Intel ID 234484
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