Radar > 238071

Cuzco Foods announces Colombia entry

Cuzco Foods anuncia su llegada a Colombia

Intel ID : 238071
Synopsis

Cuzco Foods, a Peruvian company engaged in production of organic food, announced its entry in the Colombian market, as reported by El Comercio on June 25, 2016, citing its CEO, Alec Cousins.

Cuzco Foods estimates its entry to take place 2016, and this is part of its strategic plan aiming to expand its business in the South America.

The company said that Colombia was chosen because its domestic market is fragmented, so the company has decided not to commercialize locally but in a country of the region.
(content in spanish)

Cuzco Foods, empresa peruana dedicada a la producción de alimentos orgánicos, ha anunciado su llegada al mercado colombiano, según ha informado El Comercio el 25 de junio de 2016, citando al gerente general de Cuzco Foods, Alec Cousins.

La firma peruana, que estima su llegada a Colombia para 2016, ingresa al país como parte de un plan estratégico que tiene como objetivo expandir el negocio en el mercado sudamericano.

La empresa ha asegurado que ha escogido a Colombia, ya que el mercado peruano en este segmento es aún fragmentado, por lo que la empresa ha decidido no comercializarlos localmente sino en un país de la región.

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