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La Borra del Café to arrive in Costa Rica in 2016

La Borra del Café llega a Costa Rica en 2016

Intel ID : 229708
Synopsis

La Borra del Café, a Guadalajara, Mexico-based coffee shops operating company, plans to arrive in Costa Rica in 2016, reported El Financiero on 23 September, 2015, citing managing director, León Reffeger.

Reffeger noted the company is in talks with local investors to enter the country under a franchise model, but added if the transaction doesn't materialize, the company itself will invest in the foray.

La Borra del Café wants to land in Costa Rica before the end of 2016 as a master franchise, to continue expansion to other regions of Latin America from there. This would be the brand's first foray outside Mexico, where it already operates 15 shops.
(content in spanish)

La Borra del Café, gestora de cafeterías con sede en Guadalajara, México, planea llegar a Costa Rica en 2016, ha publicado El Financiero el 23 de septiembre de 2015, citando al director general de la empresa, León Reffeger.

Reffeger ha señalado que la empresa está negociando con inversionistas locales para ingresar al país bajo el modelo de franquicia, pero ha dicho que de no concretarse esa operación, la propia empresa invertirá en la incursión.

El plan de La Borra del Café es llegar antes de fines de 2016 a Costa Rica como franquicia maestra, para luego continuar la expansión a otras zonas de Latinoamérica desde allí. Esta sería la primera incursión de la marca fuera de México, donde ya gestiona 15 locales.

Intel ID 229708
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